About Us

Proven Pathways to Success

Decision Associates is a business consulting group in Erie, Pa., focused on helping each client move into the Top 20 Percent in their industry. Since 1984, we have worked with a wide range of businesses in various industries with strategic planning, marketing and sales, recruiting and organizational development, succession and exit planning, and mergers and acquisitions.

Integrated Services

Most of our clients start with Strategic Planning or Marketing Planning. Once that is motion and generating results, they turn to Human Capital Management issues such as:

  • Creating an organizational structure to accommodate growth
  • Recruiting executive talent
  • Designing and implementing employee development and training
  • Evaluating and guiding employee satisfaction programs and more

Point Solutions

During the process, clients ask us to provide point solutions such as:

  • Upgrading sales function
  • Improving sales rep performance
  • Implementing operations improvements and capacity expansions
  • Addressing unexpected growth 
  • Developing a compensation plan with incentives
  • Conducting a customer survey 
  • Conducting an employee survey 
  • Retooling brand strategy

Succession and Exit Planning

After 15 or 20 years (yes, clients stay that long) they ask us to help develop the exit plan which could include:

  • Transitioning ownership to children
  • Selling to the management team, Conduct a CEO search 
  • Preparing to sell the business 
  • Hiring a new executive director

Contact Decision Associates to learn more.

“Decision Associates exceeded our expectations, which were very high to start with, and we were pleased with the result of their work and assistance on our strategic plan. They were the right organization at the right time to help our organization become what we need to be in the next few years. They led us in such a way to allow us to move forward, which is not always easy, and accomplish a lot in a short time. The proof is that the strategic plan has been widely acknowledged as being perfect for us with comments coming not just from within, but from the community as well. We will engage them again when we are ready for an update.”

~ John Oliver, President
VisitErie

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