Branding

Get to the next level with corporate branding experts

What differentiates your organization from others in your industry? How do you convey those points of differentiation to customers and potential customers? 

Branding is more than just a logo or a product. Your brand communicates value to your customers and helps propel your company into the Top 20 Percent.  The consultants at Decision Associates can help bring your brand to life at every touchpoint with your customers, employees and partners. Our proven process to boost your brand includes:

  • Branding by fact, not assumption
  • Allocating resources efficiently
  • Improving employee/customer relationships
  • Aligning vision, culture and image

At Decision Associates, we know if you want to engage your customers in the digital channels they use, you must develop a coherent brand personality. We help you achieve this by matching visual design styles across channels, building digital interactions that sync with brand attributes and adopting a consistent voice.

We also help you take a long-term approach to branding to ensure that your advertising, public relations and web marketing strategies support the brand promise and engage customers. What is your company passionate about? What does your brand represent? Those are questions Decision Associates will help you answer. 

Build a brand people will remember

When it comes to brand identity, we can assist your company with:

  • Research and discovery
  • Strategic planning
  • Brand development and positioning
  • Integration with promotional materials and marketing activities
  • Corporate identity and logo design
  • Re-branding initiatives

Contact Decision Associates to learn more.

"At the time Elizabeth Cipolla from Decision Associates began consulting for CBB, we were going through a period of difficult transition. We knew there were administrative items that needed to be addressed, but Elizabeth went further. She could see that our culture had been negatively impacted by a series of challenges in previous years. More importantly, she knew how to help us change that.

Thanks to the programs Elizabeth developed for CBB, we enjoy a completely different culture. There is a positivity and comradery that permeates our organization now. People report feeling appreciated and more part of the process. There is laughter again, and that's a wonderful sound to hear."

~ Deanna Renaud, Executive Director
Community Blood Bank

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