Media Strategy

Develop a media strategy to connect with customers on a new level

The ways customers find and learn about your business is constantly changing. Which media helps you develop new business and which best aligns with your brand? Which channels do your customers spend the most time in and what opportunities exist to connect with them?

It's a very noisy world - consumers are regularly inundated with messages from companies about their products and services. Reaching your audience takes more effort and creativity than ever before. Success can be found in a thoughtful, intentional media strategy that helps you stay top of mind with customers.

A multi-dimensional, proven process

With our extensive knowledge of media strategy and planning, Decision Associates can help your company:

  • Develop a media mix that is most effective for your business and target audience
  • Determine the right level of media spending to reach your audience
  • Evaluate what tactics have been most successful and what could be improved
  • Integrate branding and marketing communications initiatives to support lead generation

Contact Decision Associates to learn more.

“We used Decision Associates for strategic planning and found them to be useful in leading conversations and gathering consensus. I found them to be very fair. They had honesty and integrity and helped us reach to a plan that was agreed upon by all.”

~ Lynn Rupp, VP Strategic and Operational Performance
UPMC Hamot

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