Terry Cascioli
With over 30 years of experience in sales, marketing and media management, Terry brings a deep knowledge of how to build effective and productive sales teams and how to train the sales process. As President of two local media companies, Terry excelled at strategic planning, operations management and new product development. He has extensive experience with respect to regionalization, consolidation, in-sourcing and out-sourcing.
Terry is skilled in both union and non-union environments and is a highly respected coach and mentor. While the core of his skill set lies in the sales and marketing areas, he has a deep appreciation and knowledge for operations, customer service and all other critical business functions.
Expertise
|
Sales Management |
Marketing/Communications |
Experience
|
Media Management |
Direct Marketing |
Work Experience
Times Publishing Company, President and Publisher
Gannett, Inc., Regional Vice President
Pittsburgh Post-Gazette, Director of Display Advertising
CyberInk, Chief Revenue Officer
Education
Certificate: Media Management--2010
Kellogg School of Management at Northwestern University
Chicago, IL
Bachelor of Science, Marketing/Advertising/Graphic Design--1984
The University of Akron
Akron, OH
Affiliations
United Way of Erie County, Board Member
VisitErie, Board Member
Past President, Operation Sunshine Utica, NY
Co-chaired the marketing committee for Erie's Perry 200 celebration, a two-year series of events and fund-raisers honoring the 200th anniversary of the Battle of Lake Erie.
